Anti-Plaque + Whitening
The toothpaste that does what it says on the tin!
Dual-effect toothpaste for plaque and stain removal
Our formula contains a unique combination of ingredients. Tetrapotassium pyrophosphate (TKPP) is the anti-plaque part of the toothpaste that stops bacteria sticking to the teeth and prevents plaque from hardening. Hydrated silica is the whitening part of the toothpaste, which mechanically removes surface stains from the teeth. Trisodium phosphate (TSP) supports both the anti-plaque and whitening parts by making bacteria water soluble and assisting in stain removal.
Suitable for daily use and especially recommended for use with a sonic toothbrush.
4 reasons to love Anti-Plaque + Whitening
Scientifically proven for a shiny, white smile
In a study for Brazilian Oral Research, edel+white's Anti-Plaque + Whitening toothpaste was shown to decrease enamel roughness. This polishing effect not only makes the teeth appear smoother and brighter, but it reduces the number of pits in which bacteria can accumulate, thus minimising the risk of tooth decay.
How do our unique trio of ingredients work?
The ANTI-PLAQUE part of the formula
Interacts with calcium and magnesium in the saliva to:
stop bacteria sticking to the teeth
stop the hardening of plaque to form calculus
The WHITENING part of the formula
High performance abrasive, which can be defined as a substance capable of polishing or cleaning a hard surface by rubbing
Mechanically removes surface stains for a whitening effect
Supports both the ANTI-PLAQUE and WHITENING parts
Detergent, which means it binds with hydrophobic bacteria and other residues to make them water soluble, thus enabling their removal from the teeth
Well-documented antimicrobial – helpful in preventing fungal and bacterial growth in the mouth
Reported to assist in stain removal and also to prevent more stains from forming
Compact foaming: the only toothpaste you should use with a sonic toothbrush
Foaming is an important part of the activity of a toothpaste. It helps to loosen stains and bacteria so that they can more easily be removed from the teeth. High-foaming formulas can irritate gums and that’s why we only use mild foaming ingredients in our toothpastes at edelwhite. Not only does this reduce irritation, but it also produces a compact foam without large bubbles.
EXPAND FOR FULL INGREDIENTS LIST
INGREDIENTS: AQUA, SORBITOL, HYDRATED SILICA, GLYCERIN, TETRAPOTASSIUM PYROPHOSPHATE, COCAMIDOPROPYL BETAINE, CELLULOSE GUM, AROMA, SILICA, SODIUM LAUROYL SARCOSINATE, TITANIUM DIOXIDE, SODIUM FLUORIDE, SODIUM METHYLPARABEN, SODIUM SACCHARIN, TRISODIUM PHOSPHATE, PROPYL PARABEN. RDA: 80.
CONTAINS/ENTHÄLT/CONTIENT/CONTIENE: Sodium Fluoride 1450 ppm F (0.145 % active F).
"As a smoker, I can confirm [that it] has helped against tobacco stains...Cleans very well"
– Lachstark customer
Do you know how to whiten your teeth safely?
Over time, our enamel darkens. Mechanical abrasion combined with acidic substances and highly pigmented foods cause discolouration or stains. If these stains aren't removed they "eat into" the enamel...Read more