7 Früchtli 

A unique pack of toothpastes for fun and education during brushing

Meet the superhero of children's toothpastes

It's time for your kids to brush their teeth. Does this sound like a pleasant or stressful moment? Let us tell you: it can be a fun and bonding experience! We've created the new 7 Früchtli to make brushing an interactive and enjoyable moment for parents and their children. 

This set comes with 7 little toothpastes with different flavours and colours, so every day has its own taste! But the toothpastes are not only cute, they contain bioavailable fluoride tested by the University of Zurich and proven to efficiently strengthen enamel. And that's not all: this new version of 7 Früchtli is a partnership with the superhero Bionicman, who actively works with children to promote diversity and inclusivity.

*Free from any artificial colouring, flavours or aggressive foaming agents (sodium lauryl sulphate - SLS). 

Bionic superpower

We are inspired by the Bionics, whose image is featured on the packaging of 7 Früchtli, and we join forces to fight against bullying and promote diversity and inclusion among kids. 

Everyone is special and a perceived weakness can become a personal strength: this is the message the Bionicman and his fellow superheroes want to teach children through awareness campaigns in schools and organisations.

And while they're out there extending a helping hand to kids, at home you can teach your little ones the same message and empower them to be their own superheroes with 7 Fruchtli Bionicmania Children's Toothpaste. 

A unique edutainment system

Education + entertainment = edutainment

Gone are the days of using scare tactics or sweets to get kids to brush their teeth. Children learn by playing. With the 7-day, 7-fruit*, 7-color concept, there are endless game variations you can adopt to have a fun learning time with your kids! 

*Strawberry, orange, apple, pear, watermelon, blueberry and cherry.

4 reasons your kids will love 7 Früchtli

7 COLOURS & FLAVOURS FOR FUN WHILE BRUSHING

PROTECTING & REMINERALISING SODIUM FLUORIDE

BACTERIA-BALANCING & FORTIFYING GREEN TEA

ANTI-INFLAMMATORY & ANTIBACTERIAL VITAMIN E


The safest toothpaste for your kids

In a study for Brazilian Oral Research conducted to test the toxicity of five toothpastes, 7 Früchtli was shown to have the lowest toxicity and is therefore the safest toothpaste for your kids.

Recommended up to age 6

Also available

You can still get the first version of the 7 Früchtli! The toothpastes flavours are liquorice, apple, vanilla, orange, cherry, pear and lemon. They contain 650ppm of fluoride and they also add fun and edutainment to the dental care routine. 

EXPAND FOR FULL INGREDIENTS LIST

Current version: INGREDIENTS: SORBITOL, AQUA, GLYCERIN, HYDRATED SILICA, DECYL GLUCOSIDE, XANTHAN GUM, PHENOXYETHANOL, CAPRYLYL GLYCOL, CAMELLIA SINENSIS LEAF EXTRACT, AROMA, TITANIUM DIOXIDE, TOCOPHEROL ACETATE SODIUM SACCHARIN, SODIUM FLUORIDE, MENTHOL, MENTHA VIRDIS LEAF OIL, LIMONENE, CITRAL.

CONTAINS: Sodium fluoride max. 680 ppm F (max. 0.068% active F). Abrasion (RDA): 50 (low)

New version: INGREDIENTS: SORBITOL, AQUA, GLYCERIN, HYDRATED SILICA, DECYL GLUCOSIDE, XANTHAN GUM, PHENOXYETHANOL, CAPRYLYL GLYCOL, CAMELLIA SINENSIS LEAF EXTRACT, AROMA, SODIUM SACCHARIN, SODIUM FLUORIDE, TOCOPHERYL ACETATE, MENTHOL, MENTHA VIRIDIS LEAF OIL.

CONTAINS: Sodium fluoride max. 1000 ppm F. Abrasion (RDA): 50 (low)

edelwhite Swiss Dental Experts vegan toothpaste for childrens healthy teeth and gums
Young boy smiling at the dentist while she checks his healthy teeth and gums

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Buy edel white Swiss 7 Fruchtli kids toothpaste to go on Lachstark online dental shop