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“Hey kiddos, it’s toothbrush time!” - We get it, brushing teeth can sometimes feel like a chore, especially for children. But fear not!
7 Früchtli's here to transform dental hygiene into a delightful daily adventure. Each day brings a burst of excitement as your little ones choose their toothpaste flavour and colour.
Not only do these mini toothpaste tubes pack a punch fun, it’s also actually effective. Our secret ingredient? Bioavailable fluoride, backed by the brilliant minds at the University of Zurich. It’s like a superhero shield for those precious enamel surfaces!
But wait, there’s more!
7 Früchtli has teamed up with the Bionicman, the superhero who champions diversity, inclusivity, and sparkling smiles. Together, we’re on a mission to make brushing cool! So parents, gather your little adventurers, squeeze out those fruity swirls, and let the toothbrush battles begin. And remember: it's not just about clean teeth, but also about crating memories, one toothpaste tube at a time!
*Free from any artificial colouring, flavours or aggressive foaming agents (sodium lauryl sulphate - SLS). May cause uncontrollable giggles and a sudden urge to show off sparkly teeth.
Bionic superpower
Bionic superpower
We are inspired by the Bionics, whose image is featured on the packaging of 7 Früchtli, and we join forces to fight against bullying and promote diversity and inclusion among kids.
Everyone is special and a perceived weakness can become a personal strength: this is the message the Bionicman and his fellow superheroes want to teach children through awareness campaigns in schools and organisations.
And while they're out there extending a helping hand to kids, at home you can teach your little ones the same message and empower them to be their own superheroes with 7 Fruchtli Bionicmania Children's Toothpaste.
A unique edutainment system
A unique edutainment system
Education + entertainment = edutainment
Gone are the days of using scare tactics or sweets to get kids to brush their teeth. Children learn by playing. With the 7-day, 7-fruits*, 7-color concept, there are endless game variations you can adopt to have a fun learning time with your kids!
*Strawberry, orange, apple, pear, watermelon, blueberry and cherry.
4 reasons your kids will love 7 Früchtli
4 reasons your kids will love 7 Früchtli
7 FLAVOURS & 7 COLORS FOR ACTIVE AND FUN BRUSHING
SODIUM FLUORIDE TO PROTECT & REMINERALISE
GREEN TEA FOR FORTIFYING AND BACTERIA-BALANCING
VITAMIN E IS
ANTI-INFLAMMATORY & ANTIBACTERIAL
The safest toothpaste for your kids
The safest toothpaste for your kids
In a study for Brazilian Oral Research conducted to test the toxicity of five toothpastes, 7 Früchtli was shown to have the lowest toxicity and is therefore the safest toothpaste for your kids.
Recommended up to age 6
Recommended up to age 6
Also available
Also available
You can still get the first version of the 7 Früchtli! The toothpastes flavours are liquorice, apple, vanilla, orange, cherry, pear and lemon. They contain 650ppm of fluoride and they also add fun and edutainment to the dental care routine.
EXPAND FOR FULL INGREDIENTS LIST
EXPAND FOR FULL INGREDIENTS LIST
Current version: INGREDIENTS: SORBITOL, AQUA, GLYCERIN, HYDRATED SILICA, DECYL GLUCOSIDE, XANTHAN GUM, PHENOXYETHANOL, CAPRYLYL GLYCOL, CAMELLIA SINENSIS LEAF EXTRACT, AROMA, TITANIUM DIOXIDE, TOCOPHEROL ACETATE SODIUM SACCHARIN, SODIUM FLUORIDE, MENTHOL, MENTHA VIRDIS LEAF OIL, LIMONENE, CITRAL.
CONTAINS: Sodium fluoride max. 680 ppm F (max. 0.068% active F). Abrasion (RDA): 50 (low)
New version: INGREDIENTS: SORBITOL, AQUA, GLYCERIN, HYDRATED SILICA, DECYL GLUCOSIDE, XANTHAN GUM, PHENOXYETHANOL, CAPRYLYL GLYCOL, CAMELLIA SINENSIS LEAF EXTRACT, AROMA, SODIUM SACCHARIN, SODIUM FLUORIDE, TOCOPHERYL ACETATE, MENTHOL, MENTHA VIRIDIS LEAF OIL.
CONTAINS: Sodium fluoride max. 1000 ppm F. Abrasion (RDA): 50 (low)
Did you know that tooth decay at a young age can impact your child's development?
Did you know that tooth decay at a young age can impact your child's development?
Though dental health in children and adolescents has improved over the past 40 years, the incidence of tooth decay in young children is on the rise. At a very young age, tooth decay has been found to affect nutrition, growth and weight gain, thus having an impact on their development... ►Read more
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