Target® and Focus®
A specialist brush head duo that cleans more in less time
Make bacterial control easier and more effective than ever with Target® and Focus®
With more and more products appearing on the market, the oral care routine is becoming complicated and time-consuming. At edel+white, we work hard to create better oral care. We say the simpler, the better! This mantra sparked inspiration for a tool that cleans teeth, gums and all that’s in-between without costing you extra time or effort. Target® & Focus® are a unique brush head duo developed for the award-winning Sonic Generation 8 Winner® hydrodynamic toothbrush.
IT'S ALL IN THE BRUSH HEAD
A dynamic duo that cleans all around teeth
The UltraSoft and flexible Konex HD® bristles of the Focus® brush effortlessly adapt to the contours of each tooth. The pin-pointed single tuft of bristles of the Target® brush easily slide between the teeth for thorough interdental cleaning.
When it comes to bristles, quality > quantity
Our Konex HD® bristles are 8x finer than conventional bristles. It's easy to see how much deeper they can clean without any effort or pressure required. Powered by the non-contact cleaning of the Sonic Generation 8 Winner®, Target® & Focus® give an unparalleled clean.
4 reasons to love Target and Focus
With well-maintained dental hygiene, an implant can last a lifetime
edelwhite's Target® and Focus® are the answer to prolonging not only your implant, but your overall oral health
Although implants look and feel like natural teeth, there is no fusion between the implant and the gum. Rather than sitting within the gum like natural teeth, dental bridges rest on top of the gums leaving a nice cushy place for bacteria to settle between the false teeth and the gums. Implants have added complications as they are rooted to the jaw bone. If not kept clean – and we mean an all-round, 360° clean – bacteria can accumulate on the base of the implant leading to peri-implant disease. Peri-implant mucositis is irritation and inflammation of the gums surrounding the implant. It can be uncomfortable and if it is diagnosed too late or left untreated, it can develop into the more serious peri-implantitis which causes bone deterioration and compromises the implant.
A sonic cleans more effectively than a manual toothbrush
Dr Tamara Volinska, periodontist and founder of school for dental hygienists, would only use a manual toothbrush until edel white's Sonic Generation 8 Winner® persuaded her otherwise
Periodontal specialist and founder of dental hygiene school, Dr. Tamara Volinska, explains the Sonic Generation 8 Winner® with Target and Focus and tells us why this is the toothbrush she recommends to everyone.
Dr. Volinska and her team conducted a small study to compare the quality of the clean using a manual toothbrush vs. Target and Focus with the Sonic Generation 8 Winner®.
Focusing on each individual tooth
Gentle circular movements • Mild toothpaste • Preferred cleaning mode
Starting with the back molar, place the Focus® brush at a 45° angle to the gums and brush each tooth surface for 1-2 seconds.
Targeting areas of concern
Pressureless brushing • Toothpaste optional • Sensitive mode
Guide the Target® brush through interdental spaces, along the gum line of each tooth and beneath and around bridges, implants and braces.
Guaranteed 10-year availability for all brush heads, including Target® and Focus®
Did you know that the Sonic Generation 8 Winner® brushes 100x faster than a manual toothbrush?
A manual brush can only move as fast as your hand allows, which is around 300-400 strokes per minute. A sonic toothbrush such as edel+white's Sonic Generation 8 Winner® generates 42,000 brush strokes per minute, which is over 100 times faster – can you imagine brushing that fast manually?! Read more about why a sonic toothbrush is a superior toothbrush.